Thursday, 2 May 2013

MBA Syllabus Sambalpur University - Detailed Semester IV Syllabus


Sambalpur University MBA Syllabus

MBA SEMESTER – IV

DEM: 432: CORPORATE GOVERNANCE

Objectives
To create appreciation among the students for the different facets of corporate governance.

Course contents
Unit – I: Corporate governance and performance, an overview of corporate governance, corporate governance system in India, internal control mechanisms ownership concentration, outside control mechanism, alternative governance systems.
Unit – II: Takeovers and mergers in practice, the pace of merger activity, legal and regulatory framework, regulation of takeover activity, antitrust policies, regulatory bodies, regulation by publicity.
Unit – III: Mergers and acquisitions in theory and practice strategic process, theories of mergers and tender offers, empirical tests of mergers and acquisitions performance.
Unit – IV: Valuation and restructuring, alternative approaches to valuation, restructuring organizations, choice of restructuring methods, financial restructuring..
Unit – V: Strategies for creating value, share repurchase, takeover defenses, use of and major types of share repurchase, strategic perspectives financial defensive measures, methods of resistance.

Suggested Readings
1. Weston, J. Fred, Siu, Juan A, Johnson, Brian A. (2002), Takeovers Restructuring and Corporate Governance, Pearson Education, Asia, Delhi. 


The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 433: ENTREPRENEURSHIP DEVELOPMENT

Objectives:
The objective of this course is to expose the students to the growth of entrepreneurship in developing countries with special reference to India.

Course contents:
Unit – I: Entrepreneurial traits, types and significance; definitions, characteristics of entrepreneurial types, qualities and functions of entrepreneurs, role and importance of entrepreneur in economic growth.

Unit – II: Competing theories of entrepreneurship; entrepreneurial development programme in India: history, support, objectives, stages of performances; planning and EDP – objectives, target group, selection of center, pre-training work.

Unit – III: Govt. policy towards SSI’s; entrepreneurial input; entrepreneurial behaviours and entrepreneurial motivation, N-Achievement and management success.

Unit – IV: Entrepreneurial success in rural area, innovation and entrepreneur; establishing entrepreneurs system, search for business idea, sources of ideas, idea processing, input requirements: sources and criteria of financing, fixed and working capital assessment; technical assistance, marketing assistance.

Unit – V: Sickness of units and remedial assistance; preparation of feasibility reports and legal formalities and documentation.

Suggested readings:
1.    Cliffton, Davis S and Fyfie, David E. “Project Feasibility Analysis”, 1977, John Wiley, New York.
  1. Desai, AN. “Entrepreneur and Environment”, 1990, Ashish, New Delhi.
  2. Drucker, Peter, “Innovation and Entrepreneurship”, 1985, Heinemann, London.
  3. Jain Rajiv, “Planning a Small Scale Industry: A Guide to Entrepreneurs”, 1984, S.S. Books, Delhi.
  4. Kumar, S.A. “entrepreneurship in Small Industry”, 1990, Discovery, New Delhi.


The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 434: ENTERPRISE RESOURCE PLANNING
                                     
Unit-I           Introduction
                             ERP Overview
                             Benefit of ERP
                             Related Technology
                             BPR
                             OLAP

Unit-II          ERP Implementation
                             ERP implementation life cycle
                             Methodology
                             Implementation – Hidden cost
                             Organizing the implement
                             Project Management & Monitoring
                             Maintenance
                             Contracts with vendor, consultants and Employee
                            
Unit-III          The Business Modules
                             Business Modules in and ERP Package
                             Finance
                             Production
                             HR
                             Plant Maintenance
                             Material Management
                             Quality Management
                             Sales and Distribution

Unit-IV         The ERP Market
                             ERP Market Plan
                             SAP AG
                             People Soft
                             Baan Company
                             JD Edwards World
                             Oracle Corporation
                             QAD
                             System Software Association (SSA)

Unit-V          ERP Present and Future
                             Turbo Charge
                             EIA
                             ERP and E-Commerce
                             Future Direction in ERP

Unit-VI                   Case Studies ERP










 

DEM: 435       DISSERTATION AND VIVA VOCE


        At the end of Third semester, all students have to undergo 200 marks of Dissertation and Viva Voce with in 08-10 weeks with an Industrial, Business, or Service Organization by taking up a project study.
        A candidate has to select a supervisor who shall be an officer in the rank of manager and above of Public and Private Sector Organization or a Teacher with PG Teaching Experience in Management/Economics/Commerce/Engineering/Sociology/Psychology and Law.
        The student has to submit the title of the Project Report and the name and designation of the Supervisor along with His/Her consent for approval of DDCE.
        Each student will be required to submit a project report to the DDCE/Faculty for the work under taken during this period within three weeks of the commencement of the third semester for the purpose of evaluation in the third semester.

DEM: 436(FINANCE): INTERNATIONAL FINANCE

Objectives
To acquaint the students with the concept of international finance and financing system.

Course Contents
Unit – I: International finance – concepts and importance, international flow of fund – balance of payments (BOP), accounting principles in BOP, components of BOP, deficit and surplus in BOP, the international monetary system, exchange rate regimes, the international monetary fund, the European monetary system, economic and monetary union.
Unit – II: Foreign exchange exposure and risk, transaction exposure, translation exposure and operating exposure, exchange rates, interest rates, inflation rates and exposure, hedging of transaction and operating exposure, managing translation exposure.
Unit – III: Markets for foreign exchange and derivatives, spot market and forward market of foreign exchange, currency futures and currency forward contracts, hedging in currency futures markets, currency options and hedging with it.
Unit – IV: Exchange rate determination and forecasting, purchasing power parity and real exchange rates, interest rate parity and exchange rates, theories of exchange rate determination.
Suggested Readings
  1. Abdullah, F.A. Financial Management for the Multinational Firm, Englewood Cliffs, new Jersey, Prentice hall Inc., 1987.
  2. Bhalla, V.K. International Financial Management, 2nd ed., New Delhi, Anmol, 2001.
  3. Buckley, Adrian, Multinational Finance, New York, Prentice Hall Inc., 1996.
  4. Kim, Suk and Kim, Seung. Global Corporate Finance: Text and cases, 2nd ed. Miami Florida, Kolb, 1993.
  5. Shapiro, Alan C. Multinational Financial Management, New Delhi, Prentice Hall of India, 1995.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 437(FINANCE): INTERNATIONAL ACCOUNTING
Objectives
The objective of this course is to acquaint the students with the accounting needs of international financial markets and to analyze the accounting measurement and reporting issues unique to multinational business transactions.

Course Contents
Unit – I: International dimensions of accounting – conceptual development and comparative development patterns.
Unit – II: Currency transactions; managing international information systems.
Unit – III: International perspective on inflation accounting; financial reporting and disclosure.
Unit – IV: Analyzing foreign financial statement; financial management of multinational entities.
Unit – V: Transfer pricing and international accounting – international standards and multinational corporations.

Suggested Readings
  1. Arpon, Jeffrey S and Radebaugh, Lee H. International Accounting and Multinational Enterprises, New York, John Wiley, 1985.
  2.  Choi, Frederick DS and Mueller Gerhard G. International Accounting, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1984.
  3. Evans, Thomas G. International Accounting & Reporting, London, MacMillian, 1985.
  4. Gray, SJ. International Accounting and Transnational Decisions, London, Butterworth, 1983.
  5. Holzer, H Peter, International Accounting, New York, Harper & Row, 1984.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 436(MARKETING): INTERNATIONAL MARKETING

Objectives
The basic objective of this course is to acquaint the students with environmental, procedural, institutional and decisional aspects of international marketing.

Course contents
Unit – I: Introduction to international marketing, international marketing and its growing importance, MNC’s entry strategies.
Unit – II: Environmental factors, economic, social and cultural, political, legal and regulatory environment.
Unit – III: Identification of markets, global customer, global marketing information and international market research, global segmentation, targeting and positioning.
Unit – IV: Production decision, pricing decision, international channel of distribution, international advertising, international promotion: public relation, personal selling, sales promotion, direct marketing, trade share, global E-marketing.

Suggested Readings
  1. Bhattacharya, B. Export Marketing: Strategies for Success, New Delhi, Global Business Press, 1991.
  2. Johri, Lalit M. International Marketing: Strategies for Success, University of Delhi, Faculty of Management Studies, 1980.
  3. Keegan, Warren, Global Marketing Management, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1995.
  4. Onkvisit, Sak and Shaw, JJ, International Marketing: Analysis and Strategy, New Delhi, Prentice Hall of India, 1995.
  5. Pripalomi, V.H.: International Marketing, Prentice Hall.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.

DEM: 437(MARKETING): STRATEGIC MARKETING

Objectives
The basic objective of this course is to develop skills for analyzing market competition and design appropriate competitive marketing strategies for higher market share.

Course Contents
Unit – I: Market situation analysis; analysis of competitor’s strategies and estimating their reaction pattern and competitive position.
Unit – II: Market leader strategies – expanding the total market, protecting market share, expanding market share; market challenger strategies – choosing and attack strategy market follower strategies; market Nicher strategies.
Unit – III: Competitive market customer and competitor orientations, industry segmentation and competitive advantage.
Unit – IV: Product differentiation and brand positioning, competitive pricing.
Unit – V: Competitive advertising, role of sales promotion in competitive marketing.

Suggested Readings
  1. Cravens, D.W. Strategic Marketing, Homewood Illinois, Richard D. Irwin, 1987.
  2. Kaynak, E and Savitt, R. Comparative Marketing Systems, New York, Praegar, 1984.
  3. Kotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control, New Delhi, Prentice Hall of India, 1997.
  4. Porter, M.E. Competitive Advantage: Creating, Sustaining Superior Performance, New York, Free Press, 1985.
  5. Porter, M.E. Competitive Strategy: Techniques for Analyzing Industries Competitors, New York, Free Press, 1980.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 436(HRM): LEGAL FRAMEWORK GOVERNING HUMAN RELATIONS

Objectives
Understanding of the legal framework is important for the efficient decision making relation to man management and industrial relations.  The course aims to provide an understanding, application and interpretation of the various labour laws and their implications for industrial relations and labour issues.

Course Contents
Unit – I: Emergence and objectives of labour laws and their socio-economic environment; industrial relations laws – laws relating to industrial disputes, trade unions, and standing orders.
Unit – II: Laws relating to discharge, misconduct, domestic enquiry, disciplinary action.
Unit – III: Social security laws – laws relating to workmen’s compensation, employees’ state insurance, provident fund, gratuity and maternity relief.
Unit – IV: Wages and bonus laws – the law of minimum wages, payment of wages, payment of bonus.
Unit – V: Law relating to working conditions – the laws relating to factories, establishment, and contract labour; interpretations of labour laws, their working, and implications for management, union, workmen; the economy and the industry.

Suggested Readings
  1. Ghaiye, BR. Law and Procedure of Departmental Enquiry in Private and Public Sector, Lucknow, Eastern Law Company, 1994.
  2. Malhotra, O.P. The law of Industrial Disputes, Vol. I and II, Bombay, N.M. Tripathi, 1985.
  3. Malik, PL. Handbook of Industrial Law, Lucknow, Eastern Book, 1995.
  4. Saini, Debi S. Labour judiciary, Adjudication and Industrial Justice, New Delhi, Oxford, 1995.
  5. Saini, Debi S. Redressal of Labour Grievances, Claims and Disputes, New Delhi, Oxford & IBH, 1994.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 437(HRM): HUMAN RESOURCE PLANNING AND DEVELOPMENT


Course contents:
Unit – I: Macro level scenario of human resource planning, concepts and process of human resource planning, methods and techniques – demand forecasting, methods and techniques – supply forecasting.
Unit – II: Job evaluation: concepts, scope and limitations, job analysis and job descriptions, job evaluation methods
Unit – III: Selection and recruitment, induction and placement, performance and potential appraisal, transfer, promotion and Reward policies, training and retraining.
Unit – IV: Human resource information system, human resource audit, human resource accounting.


DEM: 436(PRODUCTION): SUPPLY CHAIN MANAGEMENT

Course contents:
Unit – I: Introduction to SCM, Supply Chain Component, Bullwhip effect, Relationship in SCM, Performance Management.

Unit – II: Logistics Management – Introduction, 3rd Party Logistics, 4th Party Logistics, IT in Logistics, Components, Functions.

Unit – III: Elements of SCM: ITin CM, Customer Service, Warehousing, Vendor Management.

Unit – IV: Purchasing and Sourcing Management: Inventory, Transportation, Packaging, Order Processing, Material Handling, Cross Docking

Unit – V: Case discussion on ITeSCM, Logistics Management, Inventory Management, e-procurement.

Suggested readings:
1.    Textbook of Logistics and SCM, DK Agrawal, McMillion.
  1. Supply Chain Management, by Peter Chopra and Mendil.
  2. Supply Chain Management by SG Deskok, R P Mohanty.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 437(PRODUCTION): GOAL PROGRAMMING IN MANAGEMENT

Objectives
The objective of this course is to acquaint the students with the concepts, solution methods and applications of goal programming to real-world problems.

Course Contents
Unit – I: Goal programming – basic concept model formulation, graphical and simplex method.
Unit – II: Integer goal programming, Post-optimal sensitivity analysis.
Unit – III: Parametric goal programming; goal programming under uncertainty.
Unit – IV: Application of goal programming in functional areas of management; implementation of goal programming.
Unit – V: Introduction to some application software such as – QSB, micro manager and LIGO.

Suggested Readings
  1. Cook, Thomas M and Russell, Robert A. Introduction to Management Science, 3rd ed. Englewood Cliffs, New Jersey, Prentice Hall Inc., 1985.
  2. Eppen, GD. Etc. Quantitative Concepts for Management, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1994
  3. Ignizio, JP. Goal Programming and Extensions, Lexington, Lexington Books, 1976.
  4. Ijier Y. Management Goals and Accounting for Control, Amsterdam, North Holland, 1965.
  5. Lee SM. Goal Programming for Decision Analysis, Philadelphia, Auerbach, 1971.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.




DEM: 436(IT): E-Business
Objectives
The objective of the course is to acquaint the students with the use of E-Commerce in competing markets.
Course Contents
Unit-I: Introduction: internet enable business, E-commerce, B 2 C, B 2 B, C 2 C, e-Business.
Unit-II: E-business: structural transformation, business design, challenges, community.
Unit-III: E-business trend, speed of service, empowerment of custom, integrated solution, easy of WE, outsourcing, process visibility, employee return.
Unit-IV: E-business designing of construction: E-business design, constructing an e-business design, case study, challenges of e-business strategy, road map to move
Unit-V: E-business sub-system: E-CRM, E-SCM, ERP, E-procurement, knowledge, MIS, DSS.

Suggested Readings
  1. Cady, G.H. and Part McGregar, “The Internet”, BPB Pub., Delhi, 1999.
  2. Carpenter, Phil e Brands, HBS Press, Boston, 2000.
  3. Keen, Peter and Mark McDonald the e-Process Edge, Delhi, Tata McGraw Hill, 2000.
  4. Mann, Catherine, L. Global Electronic Commerce, Institute for International Economics, Washington, DC, 2000.
  5. Oberoi, Sundeep e-Security and You, Delhi, Tata McGraw Hill, 2001.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 437(IT): BUSINESS PROCESS RE-ENGINEERING
Objectives
This course has been designed to develop an appreciation of process view of business and redesign thereof.  The participants would be able to develop an understanding of the use of information technology for process redesign.

Course Contents
Unit – I: Reengineering: introduction, process, implication, need for BPR, restructuring Vs reengineering, bench marking.
Unit – II: Implementing change: implementation, research on implementation, implementation strategy, implementing IT-based transformation.
Unit – III: Supporting knowledge worker, range of user activities, policy issues for management, benefit.
Unit – IV: Case studies related to BPR and restructuring, BPR in Indian industries.
Unit – V: Role of IT in BPR

Suggested Readings
  1. Carr, DK and Johansson, HJ. Best Practices in Re-engineering, New York, McGraw Hill, 1995.
  2. Champy, James, Re-engineering Management: The Mandate for New Leadership, London, Harper Collins, 1995.
  3. Coulson-Thomas, C. Business Process Re-engineering: Myth & Reality, London, Kogan Page, 1994.
  4. Davenport, T.H. Process Innovation: Re-engineering Work through Information Technology, Boston, Harvard Business School Press, 1993.
  5. Hammer, Michael, Re-engineering the Corporation: a Manifesto for Business Revolution, London, Nicholas, Brealey, 1993.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


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