Thursday, 2 May 2013

MBA Syllabus Sambalpur University - Detailed Syllabus Semester III


Sambalpur Distance Education MBA Syllabus

Detailed Syllabus MBA SEMESTER – III

DEM: 425: BUSINESS POLICY AND STRATEGIC MANAGEMENT

Objectives
The objective of this course is to develop a holistic perspective of enterprise, critical from the point of view of the top executives.

Course Contents
Unit – I: Business policy as a field of study; general management point of view; vision, mission, objectives and polices.
Unit – II: Environmental analysis and internal analysis. SWOT analysis; tools and techniques for strategic analysis; impact matrix; the experience curve; BCG matrix; GEC model; industry analysis.
Unit – III: Framework for analyzing competition; competitive advantage of a firm.
Unit – IV: Nature and scope of strategic management; strategic intent and vision; concept of core competence, capability and organizational learning.
Unit – V: Process of strategy planning and implementation

Suggested Readings
  1. Ansoff, H Igor. Implanting Strategic Management, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1984.
  2. Budhiraja, S.B. and Athreya, M.B. Cases in Strategic Management, New Delhi, Tata McGraw Hill, 1996.
  3. Christensen, C.R. etc. Business Policy: Text and Cases, 6th ed., Homewood, Illinois, Richard D. Irwin, 1987.
  4. Glueck, William F. Strategic Management and Business Policy, 3rd ed. New York, McGraw Hill, 1988.
  5. Hax, A.C. and Majluf, N.S. Strategic Management, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1984.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 426:    MANAGEMENT INFORMATION SYSTEM

Objective
The objective of the course is to develop the basic understanding of the decision support system of the artificial intelligence for business organization.

Course Contents
Unit – I: Introduction: MIS, EIS, DSS, DSS, TPS, Data Life cycle, management misinformation systems, decision making and MIS.
Unit – II: MIS: How MIS works, information system level, types of information system, registrance of MIS, implementing MIS, features of MIS, components of MIS.
Unit – III: DSS: definition, architecture of DSS, characteristic of DSS, component of DSS, group decision support system, DSS generation, DSS tools.
Unit – IV: Data modeling: data model, data modeling concepts, hierarchies model, network model, relational model, normalization, CODD ‘12’ rule, ER diagram.
Unit – V: Emerging trends technology, Expert System, knowledge management, A.I., data mining, data warehousing, ECRM.

Suggested Readings
  1. Keen, peter G.W.: Decision Support System an Organisational Perspective Addison-Wesley Pub.
  2. Theierauff, Robert J. Decision Support System for effective planning – Prentice Hall – 1982.
  3. Kroger, Donald W., and Hugh J. Watson Computer Based Information System New York, 1984.
  4. Davis, Michael W. A management Approach – Macmillan Publishing company, Prentice Hall, New Jersey, 1988.
  5. Andrew P. Decision support System Engineering, Sage, John Wiley & Sons, New York, 1991.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 427: SUMMER TRAINING PROJECT AND VIVA VOCE



        At the end of second semester, all students have to undergo 100 marks of summer training with in 08-10 weeks with an Industrial, Business, or Service Organization by taking up a project study.
        A candidate has to select a supervisor who shall be an officer in the rank of manager and above of Public and Private Sector Organisation or a Teacher with PG Teaching Experience in Management/Economics/Commerce/Engineering/Sociology/Psychology and Law.
        The student has to submit the title of the Project Report and the name and designation of the Supervisor along with His/Her consent for approval of DDCE.
        Each student will be required to submit a project report to the DDCE/Faculty for the work under taken during this period within three weeks of the commencement of the third semester for the purpose of evaluation in the third semester.


DEM: 428(FINANCE): SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

Objectives
The objective of this course is to impart knowledge to students regarding the theory and practice of security analysis and investment decision making process.

Course Contents
Unit – I: Introduction to investment on financial assets, investment objectives; estimation of return and risk – single security and portfolio of security, risk return relationship when r (rho) varies from ‘+1 to -1’, portfolio construction diversities unsystematic risk.
Unit – II: Investment decision through fundamental analysis, bond valuation; types of bond yields; bond price theorem; term structure of interest rates; duration, equity valuation – DD model; P/E ratio; bonus issue and equity valuation.
Unit – III: Portfolio selection through Markswitz model, risky assets only out of owned fund for both risk and risk free assets; when LR = BR out of owned funds risk assets only when LR = BR out of both owned and borrowed funds, risky assets only when BR > LR, portfolio selection – use of Lagrangian multiplier technique, capital asset pricing model; arbitrage pricing theory, portfolio selection – Sharpe method.
Unit – IV: Portfolio management, passive management, active management, portfolio performance evaluation, Sharpe’s measure, Tremor’s measure, diversification measure, Jensen’s differential measure.
Unit – V: Technical analysis: Dow theory and Elliot wave theory, technique of technical analysis, moving average, oscillator, relative strength index, rate of change, moving average convergence and divergence, efficient market hypotheses – weak, semi and strong form of market efficiency.

Suggested Readings
  1. Amling, Frederic, Investment. Englewood Cliffs, New Jersey, Prentice Hall Inc., 1983.
  2. Bhalla, V.K. Investment Management: Security analysis and Portfolio Management, 8th ed., New Delhi, S. Chand, 2001.
  3. Fischer, Donald E. and Jordan, Ronald J. Security Analysis and Portfolio Management, 6th ed., New Delhi, Prentice Hall of India, 1995.
  4. Fuller, Russell J. and Farrell, James L. Modern Investment and Security Analysis, New York, McGraw Hill, 1993.
  5. Haugen, Robert H. Modern Investment Theory, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1987.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 429(FINANCE): FINANCIAL DERIVATIVES
Objectives
The objectives of this course is to give an in depth knowledge of the functioning of derivative securities market.
Unit – I: Introduction to financial derivatives, financial derivatives in Indian capital market, types of financial derivatives, introduction to financial futures forwards and options, types of trader, margin system, closing out ticks.
Unit – II: Stock index futures, the basics, trading mechanism, risk management using futures, pricing of index futures.
Unit – III: Currency forwards and futures, currency markets, quotation of exchange rates, the forward foreign exchange markets, pricing currency forwards and futures, currency futures, hedging currency risk.
Unit – IV: Options: basics, option pricing and option Greeks, synthetic options, option trading strategies, option spreads.
Unit – V: Swaps: concepts, interest rate swaps, currency swaps, equity swaps, swap pricing.
Suggested Readings
  1. Bhalla, V.K. Investment Management; Security Analysis and Portfolio Management, New Delhi, S. Chand, 2001.
  2. Brennet, M. Option Pricing: Theory & Applications, Toronto, Lexington Books, 1993.
  3. Cox, John C and Rubinstein, Mark Options Markets, Englewood Cliffs, New Jersey, Prentice Hall of Inc., 1985.
  4. Huang, Stanley SC and Randall, Maury R. Investment Analysis and Management, London, Allyn and Bacon, 1987.
  5. Hull, John C. Options, Futures and Other Derivative Securities, 2nd ed. New Delhi, Prentice Hall of India, 1996.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 430(FINANCE): PROJECT APPRAISAL AND METHOD

Objectives
The basic purpose of this course is to understand the framework for evaluating capital expenditure proposals, their planning and management in the review of the projects undertaken.

Course Contents

Unit –I          Generation and screening of project idea.
Unit –II         Capital expenditure; importance and difficulties; market demand and situational analysis.

Unit –III        Technical analysis; financial analysis; analysis of project risk; firm risk and market risk; social cost benefit analysis; multiple projects and constraints.

Unit –IV        Network techniques for project management; project review and administrative aspects.

Unit –V         Project financing in India; problem of time and cost overrun in public sector enterprises in India; assessment of the tax burden; environmental appraisal of projects.

Suggested Readings
  1. Ahuja, G.K. & Gupta, Ravi, Systematic Approach to Income Tax, Allahabad, Bharat Law House, 1997.
  2. Bhalla, V.K. Modern Working Capital Manalgement, New Delhi, Anmol, 1997.
  3. Bhalla, V.K. Financial Management and Policy, 2nd ed. New Delhi, Anmol, 1998.
  4. Chandra, Prasanna, Project: Preparation, Appraisal, Budgeting and Implementation, 3rd ed., New Delhi, Tata McGraw Hill, 1987.
  5. Dhankar, Raj S. Financial Management of Public Sector Undertakings, New Delhi, Westville, 1995.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 431(FINANCE): MANAGEMENT OF RURAL FINANCE


INTRODUCTION:
             
              This paper aims at helping learners to understand the management of Rural Finance. It highlights the role of the rural finance in Poverty eradication and the relevance of microfinance for rural entrepreneurs.

Unit-I      Introduction, Rural Livelihood, Finance and development in Rural Area, Micro-credit and Poverty Alleviations, Basic Policy Issues on Self Help Groups (SHGs).

Unit-II     Microfinance for Rural Entrepreneurs: Issues and Strategies, the Indian microfinance models and functioning, Transaction costs and interest rates.

Unit-III     Legal forms of Micro Finance Institutions, Regulatory challenges, Scaling up microfinance: issues and challenges, Institutional Credit and NABARD, Narasimham Committee 1991, Gupta Committee 1998.

Unit-IV    Maximizing the impact of microfinance, Measuring Impact, Impact Assessment, beyond the standard MFI product.

Unit-V     Credit recycling and the Problem of Over dues-Finance in General and Micro Finance in particular, beyond micro-loans: individual lending in microfinance, Beyond microfinance: the missing link.


DEM: 428(MARKETING): CONSUMER BEHAVIOUR

Objectives
The basic objective of this course is to develop and understanding about the consumer decision-making process and its applications in marketing function of firms.

Course Contents
Unit – I: Introduction to consumer behaviour, consumer behaviour and marketing strategy.
Unit – II: Consumer motivation, information processing and consumer perception.
Unit – III: Consumer attitudes and attitude change, influence of personality and self concept on buying behaviour.
Unit – IV: Psychographics and lifestyle, reference group influence, diffusion of innovation and opinion leadership.
Unit – V: Consumer involvement and decision making, models of consumer behaviour decision making – input process output model, Nikosia model, Howard-Sheth model, Engell-Kollat-Blackwell model
Suggested Readings
  1. Assail, H. Consumer Behaviour and Marketing Action, Ohio, South western, 1995.
  2. Engle, JF. Etc. Consumer Behaviour, Chicago, Dryden Press, 1993.
  3. Howard, John A. etc. Consumer Behaviour in Marketing, Englewood Cliffs, New Jersey, prentice Hall Inc. 1989.
  4. Hawkins, DI. Etc. Consumer Behaviour: Implications for Marketing Strategy, Texas, Business, 1995.
  5. Mowen, John C. Consumer Behaviour, New York, MacMillan, 1993.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 429(MARKETING): SALES AND DISTRIBUTION MANAGEMENT

Objectives
The purpose of this paper is to acquaint the student with the concepts which are helpful in developing a sound sales and distribution policy and in organizing and managing sales force and marketing channels.

Course Contents
Unit – I: Nature and scope of sales management; setting and formulating personal selling objectives; recruiting and selecting sales personnel; developing and conducting sales training programmes.
Unit – II: Designing and administering compensation plans; supervision of salesmen; motivating sales personnel; sales meetings and sales contests; designing territories and allocating sales efforts; objectives and quotas for sales personnel.
Unit – III: Developing and managing sales evaluation programme; sales cost and cost analysis.
Unit – IV: An overview of marketing channels, their structure, functions and relationships; channel intermediaries – wholesaling and retailing; logistics of distribution; channel planning, organizational patterns in marketing channels; managing marketing channels.
Unit – V: Marketing channel policies and legal issues; information system and channel management; assessing performance of marketing channels; international marketing channels.

Suggested Readings
  1. Anderson, R. Professional Sales Management, Englewood Cliffs, New Jersey, Prentice Hall of Inc., 1992.
  2. Anderson, R. Professional Personal Selling, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1991.
  3. Buskirk, RH and Stanton, WJ. Management of Sales Force, Homewood Illinois, Richard D. Irwin, 1983.
  4. Dalrymple, DJ. Sales Management: Concepts and Cases, New York, John Wiley, 1989.
  5. Johnson, EM etc. Sales Management: Concepts, Practices and Cases, New York, McGraw Hill, 1986.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 430(MARKETING): ADVERTISING MANAGEMENT

Objectives
The aim of the paper is to acquaint the students with concepts, techniques and give experience in the application of concepts for developing an effective advertising programme.

Course Contents
Unit – I: Advertising’s role in the marketing process, legal, ethical and social aspects of advertising, advertising organization.
Unit – II: Advertising – Retail, National, Cooperative, Political, International, Public Service Advertising, Process of Communication, Theory of Cognitive Dissonance, Stimulation of Primary and Selective Demand.
Unit – III: Objective Setting, Determination of Target Audience, Market Positioning, DAGMAR Approach, AIDA Model.
Unit – IV: Building of Advertising Programme-Message, Headlines, Copy, Logo, Illustration, Appeal, Layout; Campaign Planning, Media Planning and Budgeting Evaluation.
Unit – V: Effective of an Advisory Programme – Pre Test and Post Test, Sales Promotion – Tools and Techniques.

Suggested Readings
  1. Aaker, David A. etc. Advertising Management, 4th ed., New Delhi, Prentice Hall of India, 1985.
  2. Beleh, George E and Beleh, Michael A. Introduction to Advertising and Promotion, 3rd ed. Chicago, Irwin, 1995.
  3. Borden, William H. Advertising, New York, John Wiley, 1981.
  4. Hard, Norman. The Practice of Advertising, Oxford, Butterworth Heinemann, 1986.
  5. Kleppner, Otto, Advertising Procedure, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1986.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 431(MARKETING): RETAIL MANAGEMENT

Course contents:
Unit – I: Introduction to the world of retailing, retail mix, retailing defection, structure, store - based retailing, electronic and non-store retailing.
Unit – II: Retailing customers, customer buying behaviour – cultural and social group influence, the buying process, site selection, retail store location – customer traffic flow and analysis, population and its mobility. Stores layout, design and visual merchandise. Creative display.
Unit – III: Merchandise plan way – stock turns credit management, retail pricing, return as per square feet of space.  Retailing Promotion, Buying merchandising, supply chain management, ware housing, role of IT in supply chain management.
Unit – IV: Purchasing, direct marketing / direct selling, Exclusive shops, destination stores – chain stores – discount stores and other current and emerging shop.
Unit – V: Technology in retailing, store management, customer service.

Suggested Readings
  1. Retailing Management, Levy & Weitz, Tata McGraw Hill.
  2. Retailing Management, Andrew J. New Man & Peter Cullen – Thomas * Leaning.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 428(HRM): MANAGEMENT DEVELOPMENT FOR TECHNOLOGICAL CHANGE


Objectives
Recent years have witnessed rapid technological changes affecting industry and business in different ways. This course aims to discuss the major aspects of technological change and the kind of human resource management strategies and steps which may equip the organization and its human resources to adequately cope with such changes.

Course contents
Unit – I: Manpower management in the 21st century; environmental context of human resource management; the emerging profile of human resources.
Unit – II: Special features of new technology; concept and process of technological innovation.
Unit – III: Organizational implications of technological change; human resource implications of technological change.
Unit – IV: Performance/potential evaluation in the context of new technology; technology Transfer with human face.
Unit – V: New issues in manpower training and career development.

Suggested Readings
  1. Clark, Jon. Managing Innovation and Change, University of Southampton, 1995.
  2. Clark, Jon. Human Resource Management and Technological Change, London, Sage, 1993.
  3. Campbell, A and Warner, M. New Technology, Skills and Management, London, Routledge, 1992.
  4. Rastogi, PN. Management of Technology and Innovation, New Delhi, Sage, 1995.
  5. Warner, M. New Technology and Manufacturing Management, London, Wiley, 1990.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM:429 (HRM):     MANAGEMENT TRAINING AND DEVELOPMENT

Objectives
The purpose of this paper is to provide an in-depth understanding of the role of training in the HRD, and to enable the course participants to manage the training systems and processes.

Course Contents
Unit – I: Training process – an overview; role, responsibilities and challenges to training managers.
Unit – II: Organization and management of training function; training needs assessment and action research; instructional objectives and lesson planning; learning process.
Unit – III: Training climate and pedagogy; developing training modules.
Unit – IV: Training methods and techniques; facilities planning and training aids; training communication.
Unit – V: Training evaluation; training and development in India.

Suggested Readings
  1. Beunet, Roger ed. Improving Training Effectiveness, Aldershot, Gower, 1988.
  2. Buckley R & Caple, Jim. The Theory & Practive of Training, London, Kogan & Page, 1995.
  3. Lynton, R Pareek, U. Training for Development, 2nd ed. New Delhi, Vistaar, 1990.
  4. Pepper, Allan D. Managing the Training and Development Function, Aldershot, Gower, 1984.
  5. Rae, L. How to Measure Training Effectiveness, Aldershot, Gower, 1986.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 430(HRM): HUMAN RESOURCE DEVELOPMENT STRATEGIES AND SYSTEM

Objectives
The purpose of this course is to facilitate an understanding of the concepts, methods and strategies for HRD.

Course contents
Unit – I: Field of HRD – Concepts, goals, challenges; HRD climate and practices in India.
Unit – II: Staffing HRD function; developing HR strategies.
Unit – III: HRD system design principles; design & administration of select HRD systems.
Unit – IV: HRD for workers; HRD intervention.
Unit – V: HRD approaches for coping with organizational changes; case studies of HRD in Indian organizations.

Suggested Readings
  1. Dayal, Ishwar, Successful Applications of HRD, New Delhi, New Concepts, 1996.
  2. Dayal, Ishwar, Designing HRD Systems, New Delhi, Concept, 1993.
  3. Kohli, Uddesh & Sinha, Dhami P. HRD – Global Challenges & Strategies in 2000 A.D. New Delhi, ISTD, 1995.
  4. Maheshwari, BL & Sinha, Dhami P. Management of Change Through HRD, New Delhi, Tata McGraw Hill, 1991.
  5. Pareek, U. etc. Managing Transitions: The HRD Response, New Delhi, Tata McGraw Hill, 1992.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 431(HRM): MANAGEMENT OF INDUSTRIAL RELATIONS

Objectives
Organizational efficiency and performance are intricately interlinked with industrial relations. This course is an attempt to appreciate the conceptual and practical aspects of industrial relations at the macro and micro levels.

Course Contents
Unit – I: Industrial relations perspectives; industrial relations and the emerging socio-economic scenario; industrial relations and the state.
Unit – II: Legal frame work of industrial relations; role and future of trade unions; trade union and the employee; trade union and the management.
Unit – III: Discipline and grievance management; negotiation and collective settlements.
Unit – IV: Participative management and co-ownership; productive bargaining and Gain sharing.
Unit – V: Employee empowerment and quality management; industrial relations and technological change.

Suggested Readings
  1. Kochan, TA & Katz Henry, Collective Bargaining and Industrial Relations, 2nd ed. Homewood, Illinois, Richard D Irish, 1988.
  2. Mamkootam, K Trade Unionism, Myth and Reality, New Delhi, Oxford University Press, 1982.
  3. Niland JR etc. The Future of Industrial Relations. New Delhi, Sage, 1994.
  4. Popola, TS & Rodgers, G. Labour Institutions and Economic Development in India, Geneva, ILO, 1992.
  5. Ramaswamy, EA. The Rayon Spinners, The Strategic Management of Industrial Relations, New Delhi, Oxford University Press, 1994.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 428(PRODUCTION): PURCHASING AND MATERIALS MANAGEMENT

Objectives
The key objective of this course is to acquaint the students with decision-making for effective and efficient purchase, storage and flow of materials in manufacturing and service organizations; cost-reduction techniques in pre-purchase, purchase and port-purchase systems; modern material planning and delivery systems like MRP and JIT and material handling and logistics systems.

Course Contents
Unit – I: Role of purchasing and materials management – objectives, organization and interrelationships, determination and description of material quality, material planning in push and pull system, MRP and JIT.
Unit – II: Determination and description of material quality – receiving and incoming quality inspection, acceptance sampling plans, vendor-process capability; cost-reduction techniques – standardization, simplification and variety reduction; value analysis and engineering.
Unit – III: Make or buy decisions, purchasing research, sources of supply, price determination and negotiation vendor rating, selection and development, legal aspects of purchasing, public purchasing and tendering; international purchasing – procedures and documentation.
Unit – IV: Purchasing of capital equipment –appraisal methods, evaluating suppliers’ efficiency, stores layout, classification and codification; material logistics – warehousing management, material handling, traffic and transportation, disposal of scrap, surplus and obsolete materials.
Unit – V: Inventory control of spare parts, material information system.

Suggested Readings
  1. Ansari A and Modarress B. JIT Purchasing, New York, Free Press, 1990.
  2. Baily P. etc. Purchasing Principles and Management, London, Pitman, 1994.
  3. Burt, david N. Proactive Procurement, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1994.
  4. Dobler, D.W. etc. Purchasing and Materials Management, New York, McGraw Hill, 1990.
  5. Dutta, A.K. Integrated Materials Management, New Delhi, PHI, 1986.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 429((PRODUCTION)): TOTAL QUALITY MANAGEMENT

Objectives
The objectives of this course is to acquaint the students with to make clear to candidates the basic concept of Total Quality (TQ) from design assurance to service assurance; to give emphasis on International Quality Certification Systems – ISO 9000 and other standards and their applicability in design manufacturing quality control and services, to closely interlink management of quality, reliability and maintainability for total product assurance; to focus on quality of services in contemporary environment.

Course Contents
Unit – I: Basic concept of total quality (TQ); evolution of total quality management; components of TQ loop; conceptual approach to S.Q.C. acceptance sampling and inspection plans.
Unit – II: Statistical process control; process capability studies; humanistic aspects of TQM; management of Q.C. and Z.D. programmes; quality improvement teams; Q-7 tools.
Unit – III: Quality costs; Taguchi loss function; functional linkage of quality with reliability and maintainability.
Unit – IV: Failure analysis; (FTA / FMEA) and optimum maintenance decisions; total productive maintenance (TPM).
Unit – V: Quality audits; lead assessment and ISO-9000 standards; marketing aspects to T.Q.; total quality of services; total quality and safety; six sigma.

Suggested Readings
  1. Carruba, Eugene R and Gorden, Ronald D. Product Assurance Principles: Integrating Design Assurance & Quality Assurance, New York, McGraw Hill, 1991.
  2. Grant, Eu-gene L and Leavenworth, Richards, Statistical Quality Control, McGraw Hill, New York, 1991.
  3. Ireson W.G. and Coombas, CP. Handbook of Reliability Engineering & Management, New York, McGraw Hill, 1988.
  4. Lochner, Robert H. and Matar, Joseph E. Designing for Quality, London, Chapman & Hill, 1990.
  5. Pike, John and Barnes, Richard, TQM in Action, London, Chapman & Hill, 1994.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 430((PRODUCTION)):   PRODUCTION PLANNING AND CONTROL
Objectives
To develop a broad conceptual framework based on the research which has been done in the recent past and to bridge the gap between the theoretical solutions on one hand and the real world problems on the other in production planning and control.

Course Contents
Unit – I: Production planning and control function; material requirement planning.
Unit – II: Production-inventory systems; forecasting for inventory and production control.
Unit – III: Aggregate planning; job shop planning; scheduling and control; just-in-time production.
Unit – IV: Line balancing; planning for high volume standardized products; procedures and documentation in production planning and control.
Unit – V: Application of computers; ERP.

Suggested Readings
  1. Burbidge, John L. Principles of Production Control, London, Donald and Evans, 1981.
  2. Caubang, Ted C. Readings on Production Planning and Control, Geneva, ILO.
  3. Greene, James H. Production and Inventory Control Handbook, New York, McGraw Hill, 1987.
  4. Mc Leavey, Dennis W and Narasimhan, SL. Production and Inventory Control, Boston, Allyn and Bacon, 1985.
  5. Peterson, R and Silver, EA. Decision Systems for Inventory Management and Production Planning, New York, John Wiley, 1979.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 431((PRODUCTION)): APPLIED OPERATIONS RESEARCH

Objectives
The course is designed to introduce the students to the principles of operations research techniques and their applications in decision making students will also be required to use computer packages for data processing purposes.

Course Contents
Unit – I: Parametric and sensitivity analysis; inventory control models under uncertainty.
Unit – II: Applied queuing models; networks models.
Unit – III: Non-linear optimization techniques-quadratic programming.
Unit – IV: Portfolio management problem; replacement models and policies.
Unit – V: Dynamic programming; reliability models.

Suggested Readings
  1. Ahuja A.K. etc. Network Flows, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1993.
  2. Gould, FJ. Etc. Introduction to Management Science, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1993.
  3. Gupta, MP and Sharma J.K. Operations Research for Management, New Delhi, National, 1997.
  4. Taha Harndy A. Operations Research: An Introductions, Macmillian, New York, 1992.
  5. Mathur, K and Solow D. Management Science, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1994.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 428(IT): SOFTWARE ENGINEERING

Objectives
The aim of the course is to acquaint the participants with the software engineering practices.

Course Contents
Unit – I: Introduction: SDLC, modules of SD, process and project management.
Unit – II: Project planning: project planning infrastructure, process planning
Unit – III: Effect estimates and scheduler: models, schedule, approach. Quality planning: quality concept, CMM, quantitative quality management planning, defect portion planning.
Unit – IV: Risk management: risk assessment, risk control.
Unit – V: Measurement and trolley planning: concept of measurement, S process control, measuring schedule, measuring size, project tracking.

Selected Readings
  1. Vaughan, Tay: Multi-Media: Making it work, NY, McGraw Hill, 1997.

The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.


DEM: 429(IT): INFORMATION SECURITY

Objectives
The objective of the course is to familiarize the participants with the security and control system use in the business world.

Course contents
Unit-I: Introduction: need for security, security approaches, principle of security, risk to introduction system.
Unit-II: Security: physical security, logical security, threats to security.
Unit-III: Cryptographic technique: plain text and Cipre text, substitution technique, transportation technique, encryption and decryption, symmetric and assenter key, stegonography, key range and key size, possible type of attack.
Unit-IV: Computer based Symantec key cryptographic algorithms: introduction algorithm types and modes, overview of symmetric key cryptography, data encryption standard, IDEA, RCS, blowfish, AES.
Unit-V          : Computer based asymmetric key cryptographic algorithms: introduction, RSA algorithm, digital signature, knapsack algorithm.
Unit-VI: Public key introduction, introduction, digital signal, primal key management.

Suggested Readings
  1. EDP Auditing by Ron Weber
  2. PC and LAN Secutity by Stephen Cobb
  3. Enterprise Security – Protecting Information assets by Michel E. Kabey.
  4. Enterprise Disaster Recovery Planning by Miora
  5. Computer Security for Dummies
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



DEM: 430(IT): DATABASE MANAGEMENT SYSTEM
Objectives
This course has been designed to introduce the participants with the applications of systems designed to manage the data resources of organizations.  It provides the participants an opportunity to study the hands on implementation of a database in corporate environment. 

Course Contents
Unit-I: Introduction: view of data, data model, database layout, strange management, overall system structure.
Unit-II: Model: designing of E-R database, relation of model, Hi-end model, network model.
Unit-III: Integrity constraints: domain constraints, referential integrity, assertions, triggers, functional dependency.
Unit-IV: Storage and file strategy: overview, magnetic disc, RAID, territory storage, storage access, files organization, data dictionary storage.
Unit-V: Transaction: concept, transaction state, implementation of atomicity and unreliability, concurrent executions, serilizability,   recoverability, implementation of isolation.

Suggested Readings
  1. Coad, Peter and Edward, Yourdon, Object-Oriented analysis, 2nd ed., Englewood Cliff, New Jersey, Yourdon Press, 1991.
  2. Kroenke, David M. Database Processing: Fundamentals, Design, Implementation, 4th ed., New York, McMillan.
  3. McFadden, Fred R and Hoffer, Jeffery, A. Database Management, 3rd ed., Redwood City, Benjamin-Cummings, 1991.
  4. Pratt, Phillip J. A Guide to SQL, Boston, Boyd and Fraser, 1990.
  5. Salemi, Joe Client / Server Data Bases, Emeryville, California, Ziff-Davis press, 1993.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.





DEM: 431(IT): STRATEGIC MANAGEMENT OF IT
Objectives
This course is aimed at developing an understanding of use of information technology as a strategic tool for business management.  The course focuses on development of information technology leadership.

Course Contents
Unit – I: Using technology to transfer the organization: transfer organization, IT & manager, the challenge of change, major trends, impact of information technology on the organization.
Unit – II: Strategic issues of IT: IT and corporate strategy, creating and sustaining a competitive edge, integrating technology with the business environment, managing IT.
Unit – III: International business and IT: the impact of globalization on business, international business strategies, key issues in an international environment, managing IT internationally, business models & IT management, transnational virtual firms and IT.
Unit – IV: Management control of IT: management control, control of system development, control of operation, auditing information system, security issue.
Unit – V: Social implications at IT: social responsibility, ethics & IT, impact of IT.

Suggested Readings
  1. Galliers, R.D. Strategic Information Management: Challenges and Strategies in Managing Information Systems, Oxford, Butterworth-Heinemann, 1994.
  2. McKenney, James L. Waves of Change: Business Evolution through Information Technology, Boston, HBS Press, 1995.
  3. Neuman, Seev, Strategic Information Systems: Competition through Information Technology, New York, MacMillan College, 1994.
  4. Nolan, Richard L. Creative Destruction: A six-stage process for transforming the organisation, Boston, HBS Press, 1995.
  5. Parker, Marilyn M. Strategic Transformation and Information Technology: Paradigms for Performing while Transforming, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1996.
The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.



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